The quarterly economy overview offers insights into how people spend their time and money in the City of Port Phillip. These snapshots help businesses make data-driven decisions, refine strategies, and enhance their offerings.

Data is sourced from CommBank Council iQ, economy.id, Australian Bureau of Statistics, and Council collected data.

January to March 2026

Resident spend

What residents are spending on?

Total spend

$1,185.11 million spent by City of Port Phillip residents within and outside the City (-$55.24M on previous quarter)

Highest spend categories

  • Supermarkets ($119.65M)
  • Other discretionary retail ($104.28M)
  • Department stores, clothing and accessories ($77.38M)

Highest spend growth categories

  • School education (January 2026 vs 2025)
  • Attractions, events and recreation (February 2026 vs 2025
  • Public services (March 2026 vs 2025)

Business spend

Domestic resident and visitor spend within the City of Port Phillip.

Total spend

$539.73 million (-$34.13M on previous quarter)

Highest spend categories

  • Supermarkets ($105.06M)
  • Restaurants ($64.01M)
  • Other discretionary retail ($59.49M)

Highest spend growth categories

  • Breweries and wineries (January and February 2026 vs 2025)
  • Department stores, clothing and accessories (March 2026 vs 2025)

Economic snapshot reports

Acland Street Precinct Prospective Business Hub

Acland Street Precinct Prospective Business Hub is an initiative aimed to influence the retail mix within the precinct and position it as an attractive investment opportunity for prospective businesses. 

Bay Street Precinct Prospective Business Hub

This aims to strengthen the mix of shops, services and entertainment in and around Bay Street. Information for prospective businesses includes community profile, customer and retail analysis.

Contact us

Our Economic Development is here to help.

Send us a message on My Port Phillip.

Phone03 9209 6777