To be well known as a sustainable, dynamic and responsive service

'Outside of a dog, a book is a man's best friend. Inside of a dog, it's too dark to read.' — Groucho Marx

New directions and service priorities

• Raise the profile of libraries as a key information portal for both Council and the community, particularly targeting groups who may be socially disadvantaged, (e.g. people with literacy issues, poor IT access, etc)
• Development of partnerships with community groups so as to acknowledge, learn and respond to the wide variety of ways in which the library is and can be used
• A highly visible promotion of library resources and services, both onsite and online, and using other communication channels such as Divercity and local media
• Leverage off Statewide public library sector initiatives as appropriate to help raise user awareness of information options available, e.g. promotion of databases available through membership of the Gulliver consortium (health, business, news, science etc)
• Further develop push-promotion opportunities, such as targeted web-based information bulletins, email alert systems, etc
• Foster partnerships with local businesses and community service providers to identify options for program or activity sponsorships, etc
• More active education for users about what it is that we do and offer, including raising awareness of library spaces and the potential for new uses

What will remain the same?

• Our profile as a valuable community resource
• Staff at our frontline service desks who are well trained to promote and deliver quality services to the community
• Maintenance of annual PPLS Marketing Plan, including a review process
• Our ongoing relationship with CoPP Communications to ensure that all avenues are maintained for promotion of PPLS activities across the community
• Continued participation in key library sector initiatives to promote services and resource sharing initiatives, (e.g. Viclink, Inter-Library Loan Group; Kinetica Working Group; Collection Cooperative, etc)

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