'Don't be a Tosser - Bin Your Butts' campaign
July 1 2008, marks Victoria's first year anniversary of the ban on indoor smoking at licensed venues as well the first anniversary for Sustainability Victoria's 'Don't Be A Tosser' campaign. Thanks to the hard work that licensed premises, local government and smokers put into supporting this campaign, butt litter has almost halved since the state-wide bans on indoor smoking at pubs and clubs were introduced last year!
Before the change in legislation butt littering behaviour rates were at 58% and were forecast to increase to 80% if no action was taken. However, thanks to everyone getting behind the Tosser campaign, butt littering fell to just 33% at the peak of the campaign in August 2007.
More information
For more information on all aspects of the 'Don't be a Tosser - Bin Your Butts' campaign, visit:
www.sustainability.vic.gov.au (under 'Our Program' on the homepage).
top |
